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大統領の暴論、ありゃ何?<英語版>

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Trump’s Business Philosophy and Politics

Hi! Have you been surprised by things Trump, the new US president, has said? I was too. To better understand why he makes such strong comments, I read his book “The Art of the Deal.” It helped me understand his thinking.

Here’s what I learned:
Trump believes you must “generate interest and create excitement.” He also thinks “bad publicity is sometimes better than no publicity.” This means being ignored is worse than being criticized.

He says if you are “outrageous,” “bold,” or “controversial,” reporters will write about you. He believes “even a critical story can be very valuable” for business. So he prefers negative attention over no attention.

Trump also values “bravado” (showing great confidence). He says, “People may not always think big themselves, but they can still get very excited by those who do. That’s why a little hyperbole never hurts.” This suggests that speaking to people’s hidden thoughts or feelings can work well.

Trump seems to see politics like business. So what does he think about business? He says, “I’ve never had any great moral problems with gambling because most objections seem hypocritical to me. The New York Stock Exchange happens to be the biggest casino in the world.” He views business as similar to gambling, focusing on winning and losing.

This is very different from Konosuke Matsushita (founder of Panasonic/National), who stressed moral values like working for society’s benefit and not just personal gain.

I worry about having a leader like Trump for four years, especially when he doesn’t seem concerned about important issues like environmental protection, diversity, climate change, and AI development.

I plan to keep watching Trump carefully, trying to stay calm and objective about his extreme statements.

See you next time,
Jiro

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